The primary purpose of a data-driven graphics is to make complex information understandable and easy to analyse. Are data-driven graphics necessary on your website to fulfil needs that basic interactive features can’t? Let’s explore the pros and cons to help you work out what you need. We will refer to these types of features as data-driven graphics. They’re referring to a discrete feature such as a map, slideshow, chart, diagram or animation that can be manipulated without triggering a page load. In the context of building a website lots of people use the word interactive to mean something quite specific. Users can navigate at will by clicking and scrolling to find information, download documents, fill in forms etc. We’ll explore the pros and cons of making interactive maps and data-driven graphics, when they are appropriate and how to get a great interactive map on your website for free.Īll websites are interactive by their nature. In this post, we unpick what people mean when they talk about interactivity. An interactive map is a common request from non-profit organisations looking to build an engaging website. Things like animations or data-driven graphics can be impressive, fun to play with and give a positive overall impression.
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